Fundamentals of Marketing. What is marketing?
Fundamentals of Marketing. What is marketing? 💢💢💢💢💢💢💢💢💢💢💢💢💢💢💢💢💢💢💢💢 Today we will consider the question of what is marketing. On the topic of marketing, hundreds of books have already been written, more than 3,000 definitions, more than 450,000 requests in Russia per month, more than 10 million videos on youtube. But still the question remains what is marketing. In fact, there are as many as seven misconceptions of marketers. Who are they, let's see: First delusion A marketer is a promoter, these are bird people or donut people who stand on the streets handing out flyers to everyone. Second delusion marketers are magicians - people who will take immediate action to save the business. At that moment, when the crisis has already come and the business has begun to bend, such a rescuer comes and does artificial respiration or waves his magic wand and the business goes uphill. Third delusion marketing is sales support. Everyone thinks that such a cool dude who sits in...